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- CASE STUDIES -

Brand Repositioning, Service Innovation, and Digital Transformation for Restaurant chain

Industry: Hospitality

Sensitive and privileged artefacts have been blurred for confidentiality reasons..

THE PROBLEM

Project Scope & Timeline:

Brand Repositioning:
Identify and target a younger demographic of mid-senior level corporate executives.

Service Innovation:
Operational fixes and end-to-end service delivery optimization.

Digital Transformation:
Recommend and integrate digital technology to improve delivery processes, employee efficiency and customer experience.

Duration: 8 Months

DIGITAL TOOLS I USED: Figma, Slack, Adobe Illustrator and Photoshop, PowerPoint, Excel, Google Workspace.

Deliverables:

Impact:

DISCOVERY

DEFINE > DEVELOP

DELIVERY